Meet Lauren

Marketing Mentor & Business Growth Coach

“I believe every Australian small business owner deserves to understand their marketing – not feel overwhelmed by it.”

For more than 2 decades, I’ve worked inside Australia’s media industry, helping businesses of every size grow through smarter advertising. From print and radio to digital marketing, I’ve developed campaigns, led high-performing sales teams and worked alongside hundreds of business owners who simply wanted their marketing to generate real customers.

Over the years, I noticed a shift. Offline media was traditionally reserved for “big business”, spending thousands on advertising or outsourcing their marketing, sometimes without ever really understanding what was being done or why.

But as media evolved, advertising became more accessible for small business owners. Digital media created more opportunities, but small businesses don’t have the budget to rely on expensive agencies, trendy tactics, or promises they didn’t understand.

That’s why I started this business.

My goal isn’t just to market your business – it’s to teach you how marketing works, so you can make confident decisions, invest your money wisely and build a business that doesn’t rely on guesswork.

Whether you’re launching your very first idea or looking to take an established business to the next level, I’ll help you develop a practical marketing strategy that fits your goals, your budget and your lifestyle.

Outside of business, I’ve attained my Master’s in Business Administration specialising in Human Resources Management, spent years as an athlete, coach and executive board member of sporting organisations. Those experiences shaped how I work today. I believe success comes from preparation, consistency and building confidence- not shortcuts.

When we work together, I won’t take control of your business. I’ll help you take control of it. Because your business should always belong to you – not your marketing agency.

Ready to turn your idea into a thriving business?

I’d love to help you make it happen.